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I started making sales calls this week. My goal was to make ten sales calls. What am I selling and to whom? For my current promo campaign I am targeting wedding photographers. I am selling partnership. I am offering my services as a video editor to any wedding photographer who would like to offload their post-production work so that they can spend their time behind their camera instead of their computer.
I have collated a list of almost 500 photography businesses in GTA and have identified that 168 of those claim (or once claimed) to do wedding photography. In theory, if I call each of those 168 businesses I should find someone who will want to do business with me, yes?
I used some of the tricks I learned at my weekend with Tony Robbins (see Walking on fire) to get myself in the right frame of mind. Change my physiology to change my state - sit up straight, don't slouch; smile, look up and not down.
The first call I made was a wrong number and the second call went to an answering machine and it didn't sound like a business. I didn't leave a message. What if my whole list was garbage? What if I spent the time calling each of the 168 prospects and they all turn out to be wrong numbers? Discouragement started creeping up on me.
Well forget that. Next!
On call number three, the guy I spoke with said, "Yeah, we might be interested in outsourcing when we get busy." Great! Now what's my next step?
Do I sound like I was a little under-prepared? Yes. But I needed to start building momentum. I needed to start building my sales muscle. That's why my initial goal was to make only 10 calls out of 168. What did I learn? I felt as much hesitation before making call #10 as I did before making call #1. I thought it was supposed to get easier with practice. So far it hasn't.
Maybe I need to continue building my muscle.
Sunday, June 28, 2009
Sunday, June 21, 2009
Discovering the writing process
I've completed the first three chapters of the novel I started writing last year, That Warrior Spirit. I am way behind the schedule I set for myself last year but I am determined to get back on track. The idea for this book came to me about a year ago; I spent July and August of last year creating the characters and the outline, and started writing it, probably around September.
In my outline I set it to be eight chapters, so after a year I am almost halfway done.
This weekend I started pre-writing for Chapter 4. This is a new word that I discovered and I've adopted it to describe what I've discovered to be one of the steps in my writing process. I have found that even with a comprehensive outline I am still sometimes challenged to sit down and write a scene. It takes me a while to get into the zone, to connect with the characters and connect with the scene. The step of pre-writing is a step in which I write from stream of consciousness. I keep the language very informal. I just sit down, start asking the characters what they do and write down whatever comes up. Almost always during the pre-writing process I land in the zone, where the ideas, the emotions, and the words just start to flow. Very often all I need to do next to write the scene is to change the language of a pre-write; change it from present tense language into past tense language.
I used to call this step a writing blitz but I saw the term pre-writing in a book about writing and decided to adopt it. The step of pre-writing is similar to the exercise I used to do, writing morning pages, when I was going through The Artist's Way.
In my outline I set it to be eight chapters, so after a year I am almost halfway done.
This weekend I started pre-writing for Chapter 4. This is a new word that I discovered and I've adopted it to describe what I've discovered to be one of the steps in my writing process. I have found that even with a comprehensive outline I am still sometimes challenged to sit down and write a scene. It takes me a while to get into the zone, to connect with the characters and connect with the scene. The step of pre-writing is a step in which I write from stream of consciousness. I keep the language very informal. I just sit down, start asking the characters what they do and write down whatever comes up. Almost always during the pre-writing process I land in the zone, where the ideas, the emotions, and the words just start to flow. Very often all I need to do next to write the scene is to change the language of a pre-write; change it from present tense language into past tense language.
I used to call this step a writing blitz but I saw the term pre-writing in a book about writing and decided to adopt it. The step of pre-writing is similar to the exercise I used to do, writing morning pages, when I was going through The Artist's Way.
Tuesday, June 16, 2009
Walking on fire
I had an intense and incredible experience at the Tony Robbins program this weekend, Unleash the Power Within. The program went from Thursday to Sunday. The highlight of Thursday was the firewalk. It seems counterintuitive that the firewalk would be on the first night - after all, where do you go after you've done the impossible?
I was impressed by Tony Robbins, I expected that he would put in an appearance for an hour or two and that other speakers would fill the remainder of the program. Surely the promoters were just using his name to sell the program, yes? Well, no. Robbins started around two o'clock on Thursday and he kept on going and going and going. He took no breaks (and gave none either!), and kept going for a good eight hours or so. He has an incredible amount of energy and presence.
The bulk of the program on Thursday was used in preparing the 3,000 participants for the firewalk. The top three tools that he used to reinforce the learning were repetition, repetition, and repetition. For most of the afternoon I did not know whether I would do the firewalk or not. I had various reasons for not doing it, but I also could see clearly what was on the other side for me if I did - I saw the rest if my life on the other side.
I thought about the saying, if you want to walk on water you have to get out of the boat. I stood by and watched other people do the walk. I stood by for quite a while then noticed that I was letting lots of people walk past me and do the walk while I just watched. I finally mustered up my courage and moved into line. Soon I was at the front of the line and it was my turn.
It took about five quick steps and it was over. Woo hoo! I did it! I didn't feel any heat at all during my walk. The sensation I felt was like walking on cool ashes. I felt something peel off the bottoms of my feet after I came out of it. Did I sear the skin on my feet? Were the bottoms of my feet all burned and blackened with layers of skin peeling off?
No. It was just leaves and grass that had stuck to my feet before I did the walk, and were now peeling off. My feet were fine, still white. In fact, the day after they felt like I had just had a great foot massage.
I celebrated my triumph with some of the other participants and I texted a few people to brag about what I'd just done and then I headed back to the convention hall to get my shoes and socks. When I got back to the hall, it seemed that I could tell by the look on people's faces who had done the walk and who had not. I was really glad that I was one of the people who did do it.
I was impressed by Tony Robbins, I expected that he would put in an appearance for an hour or two and that other speakers would fill the remainder of the program. Surely the promoters were just using his name to sell the program, yes? Well, no. Robbins started around two o'clock on Thursday and he kept on going and going and going. He took no breaks (and gave none either!), and kept going for a good eight hours or so. He has an incredible amount of energy and presence.
The bulk of the program on Thursday was used in preparing the 3,000 participants for the firewalk. The top three tools that he used to reinforce the learning were repetition, repetition, and repetition. For most of the afternoon I did not know whether I would do the firewalk or not. I had various reasons for not doing it, but I also could see clearly what was on the other side for me if I did - I saw the rest if my life on the other side.
I thought about the saying, if you want to walk on water you have to get out of the boat. I stood by and watched other people do the walk. I stood by for quite a while then noticed that I was letting lots of people walk past me and do the walk while I just watched. I finally mustered up my courage and moved into line. Soon I was at the front of the line and it was my turn.
It took about five quick steps and it was over. Woo hoo! I did it! I didn't feel any heat at all during my walk. The sensation I felt was like walking on cool ashes. I felt something peel off the bottoms of my feet after I came out of it. Did I sear the skin on my feet? Were the bottoms of my feet all burned and blackened with layers of skin peeling off?
No. It was just leaves and grass that had stuck to my feet before I did the walk, and were now peeling off. My feet were fine, still white. In fact, the day after they felt like I had just had a great foot massage.
I celebrated my triumph with some of the other participants and I texted a few people to brag about what I'd just done and then I headed back to the convention hall to get my shoes and socks. When I got back to the hall, it seemed that I could tell by the look on people's faces who had done the walk and who had not. I was really glad that I was one of the people who did do it.
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